The New Technology and Knowledge of Neuro-Marketing for Growing the Business
Businesses are starting to utilize more ‘neuro-marketing’ the new leading edge approach and the new frontier for ‘growing the business’.Utilizing FMRI/Functional Magnetic Resonance Imaging,...
View ArticleThe Importance of EQ Emotional Intelligence in Business
Most people know what IQ Intelligence Quotient is, but few know about EQ Emotional Quotient/Intelligence.Where IQ is the measurement of the brains ability to think, problem solve and memory; EQ...
View ArticleTwitter and Facebook Must Stop Copying User Experience?
On 19 Sep 2012, Twitter announced new profiles which allow you to upload an all-new header photo that will represent your brand consistently across desktop and mobile apps for iPad, iPhone and Android....
View Article497 million EGP is the value of OLX secondhand items [summer 2015]
OLX users in Egypt posted more than 260 thousand secondhand items this summerSecondhand mobile phones are the most listed items this summer in EgyptMost searched items in Egypt this summer were Air...
View ArticleREPORT: Al Ahly Brand Management and 2015 Sponsors Full List
Egypt is a football nation; the love of this game has been passed on from one generation to the next. Young football lovers transform Egypt’s side streets and alleyways into stadiums.Al Ahly, named the...
View ArticleGoogle Search: Biggest Moments of 2015
As we near the end of another year Google is once again releasing data of searches we made through the year. While this is the fifteenth iteration of “Year in Search”, this is the first time it’s being...
View ArticleLesson from fine artist to Digital Marketing Agency: How to win advocates &...
You may wonder what this article is all about, the article’s story is inspired by fine artist based in Cairo who left her job at one of the biggest agencies operating in Digital Marketing and decided...
View ArticleEgypt launches one of the largest national projects: "Knowledge Bank"
Education is one of most controversial issues facing the Egyptian society. Education is the engine that will move the country forward towards future horizons that’s why Egypt launches one of the...
View ArticleHave you ever read about Apple’s core values?
Even great brands need to invest in meaning if they want to remain great. In this dynamic customer-driven marketplace, no one is safe. Whether you’re Apple, Nike or Coke, you need thoughtful investment...
View Articleelmenus.com Releases Top Restaurant Insights & Dining Trends in Egypt [2015]
In a complex marketing environment, marketers today might agree that consumer insights are a good thing, but the lack of credible insights would hinder marketers from understanding diner’s needs and...
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